Happy new year!
WestCoastCo. are now officially one year old. It’s been a tough first year, but one that we wouldn’t change for the world. We’ve been through multiple websites, we’ve pivoted on our proposition, and we’ve made some great friends along the way. Take a walk down memory lane with us and discover the good, the bad and the downright ridiculous moments of 2017!
WestCoastCo. was born out of personal struggle. In December 2016, Arran discovered that she had inherited a gene for SCA6 – spinocerebellar ataxia – that would have a degenerative effect on her ability to speak, swallow, write and walk. Rather than dwell on the negative aspects of this condition, she chose to use it as an incentive to live life on her own terms and help others along the way.
On December 25th 2016, Arran registered the company as Arran Eleanor Creative Ltd. With Adam working overnight and a sausage butty (Christmas dinner for one!) in her hand, we can safely say that this was probably the most productive Christmas on record!
Arran now works with Ataxia UK to run a support group for those in the Preston area with various forms of ataxia. If you’d like to know more, contact us today. You can donate to Ataxia UK here.
In mid-February 2017, Arran Eleanor Creative Ltd. finally became a full-time job. After spending weeks of begrudgingly working for someone else whilst putting the foundations of this business in place, in was finally time to fall or fly…
…and we certainly flew!
Within hours of working on the company full-time, we landed our first website. Meant to be? We think so!
Believe it or not, in our very early days we were a £500pcm catering and hospitality marketing company. We soon realised that although our experience in catering and hospitality made us the ideal people to market businesses in that industry, there are plenty of other businesses who require high-quality, low-cost marketing services, and that’s why we are who we are today.
Ladies’ networking groups, 4Networking, BNI, local groups, believe us… we’ve tried them all! These groups were excellent places to build our initial confidence, but it unfortunately took us a lot of time (and money *cough*BNI*cough*) to realise they’re just not for everybody. Dropping a creative, young and passionate woman head-first into a cold room full of men in suits who only want to make money for themselves at silly o’clock in the morning is really just asking for trouble!
Over the past year, we’ve discovered that there’s nothing better than being yourselves and forming natural relationships with people who share your values, rather than emptying your bank account to force a relationship with someone when all you have in common is the huge amount of money you’ve paid to sit in the same room.
We were very lucky to not have to step into the big, scary world of business alone. Our friends over at Milhost (who have done some pivoting of their own since their inception!) came from the same office as our MD prior to setting up around the same time as us, so it’s been a lot of fun for us to grow together throughout 2017. As well as being the perfect host for most of our websites, Barb (owner of Milhost) has taken the world of women in tech to a whole new level by not only running a stellar service, but also becoming a new mum to a beautiful baby girl within her first year of business. Congrats Barb!
We’ve also managed to find time this year (don’t ask us how!) to expand our own knowledge and qualifications, with Arran achieving a distinction in her Diploma in Digital Marketing, and Adam furthering his knowledge and expertise in the popular world of cryptocurrency.
As Adam became a bigger part of the company, we found ourselves growing out of our brand and the decision was made to become who we are today: WestCoastCo.
We are proud of where we live and the incredible businesses that share this part of the word with us, and we wanted our brand to reflect this pride!
With our new focus on values-matched marketing and the skills that we bring to the table as a duo, we’re fairly certain that we’ll be unstoppable in 2018 😉
We’ve already got a big event in the calendar (see below!) as well as some exciting partnerships that we’ll be announcing very soon, and things are looking very creative this year. We’ve upgraded our marketing packages, we’ve got some new services on offer, and we can’t wait to work with you this year!
Join WestCoastCo. and HM Network in the awesome Society1 as we discuss "Buying On Belief" and how this exciting new concept relates to your business. Event Schedule: 11am - Welcome & Intro […]Find out more »